Excel for Marketers: Strategies to Easily Manage Your Data & Drive Success

Price: $

Summary

This laser-focused Excel lab for marketers will show you all you need to know to effectively manage your data, find and track trends or ROI, present your work like a pro and much more. How can you make more informed decisions and save yourself time and frustration? Join our Excel expert Melissa Esquibel, for this 75-minute webinar where you will discover:

Excel for marketers: Specific solutions & tools for your unique job
Time-saving database tips & tricks to create flawless marketing analysis
Strategies to easily manage marketing life cycles using Excel
Proven methods to use data analysis to quickly spot trends
Keys to revive your meetings & presentation with vibrant charts

Program Highlights

Using Excel for Marketing: Proven Strategies to Improve Your Efforts

How to identify & create the chart or graph that best meets your needs
Creating & managing customer data repositories: Inform marketing efforts
Data sharing techniques that facilitate collaboration & teamwork
Keys to implementing analysis tools that practically run themselves

Keys to Produce Meaningful Marketing Analyses Using Excel

Converting your data to pivot tables: Turn your worksheet into a toolbox
Essential functions made easy: IF, VLookUP, SumIF, SumIFs & more
'What if' analysis with Goal Seek and Scenarios
Easy database shortcuts: Speed-up previously dreadful analyses

Dynamic & Static Formats that Will Showcase Your Marketing Data

Formatting techniques that will save you hours of tweaking and frustration
Keys to maximize formatting & create professional looking worksheets
Dynamic & static formats that will showcase your vital data
Efficient custom formatting: Save time while retaining professional look

Live Question & Answer Session - Have your questions answered by the expert!

About The Speaker

Melissa Esquibel is a technology consultant, coach, trainer and speaker.

She is a consultant, frequent speaker and Microsoft Certified Trainer
Since 1991, Ms. Esquibel has assisted a variety of companies and industries with Microsoft Office (Excel, Word, PowerPoint, Access, Outlook) all versions through 2010.
Melissa has 25+ years' experience in information technology with a background in training, technical writing and business risk analysis.

Program Benefits

In this 75-minute webinar, you will learn how Excel is specifically designed for marketers and their unique needs - learn only what you need for your job, save time and frustration to boost your bottom line.

Credits

Credit Hours:

Field of Study:

Program Level:

Basic Knowledge

Prerequisites:

None

Advance Prep:

Delivery Method:

Group Internet Based

Progressive Business Conferences is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.nasbaregistry.org

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